Graphic Design

Corporate & Product Identity

Your corporate identity represents the "persona" of your company. It is designed as a visual identity for your business or product in order to differentiate you from your competitor.

This is where your visual brand image starts.

The primary features of your corporate identity are:

  1. Logo (& Tagline)
  2. Stationery (business cards, letterheads etc)

A logo consists of either a name or a name and a graphic icon. Our designers work from your brief to create the logo to best suit you, your industry, your product/service and your budget. The brief is simple, in fact we have put together a logo kit to help you with it (available in the "toolkit").

The stationery uses the logo to give a visual representation of your company on your business collateral. The business card, for example, may be one of the first times a prospect customer is introduced to your business... you want that image to stay with them, you want your logo to remain with them.

CrewMark Solutions

Our standard Corporate Identity Kit includes:

creative idea & graphic concept
logo & trademark design
business card
letterhead
with compliments slip
envelope
letterhead and fax cover in Word® or OpenOffice format
logo style guide

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